Terms of service
This website is operated by The GoodFor Company (Goodfor LLC). Throughout the site, the terms “we”, “us” and “our” refer to The GoodFor Company. The GoodFor Company offers this website, including all information, tools and services available from this site to you, the user, conditioned upon your acceptance of all terms, conditions, policies and notices stated here.
By visiting our site and/or purchasing something from us, you engage in our “Service” and agree to be bound by the following Terms of Service (“Terms”), including any additional terms and conditions and policies referenced herein and/or available by hyperlink. These Terms apply to all users of the site, including without limitation users who are browsers, vendors, customers, merchants, and/or contributors of content.
Please read these Terms carefully before accessing or using our website. By accessing or using any part of the site, you agree to be bound by these Terms. If you do not agree to all the Terms, then you may not access the website or use any services.
Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you.
SECTION 1 - ONLINE STORE TERMS
By agreeing to these Terms, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority and you have given us your consent to allow any of your minor dependents to use this site.
You may not use our products for any illegal or unauthorized purpose nor may you, in the use of the Service, violate any laws in your jurisdiction (including but not limited to copyright laws). You must not transmit any worms or viruses or any code of a destructive nature.
A breach or violation of any of the Terms will result in an immediate termination of your Services.
SECTION 2 - GENERAL CONDITIONS
We reserve the right to refuse service to anyone for any reason at any time.
You understand that your content (not including credit card information) may be transferred unencrypted and involve transmissions over various networks and changes to conform and adapt to technical requirements of connecting networks or devices. Credit card information is always encrypted during transfer over networks.
You agree not to reproduce, duplicate, copy, sell, resell or exploit any portion of the Service, use of the Service, or access to the Service or any contact on the website through which the service is provided, without express written permission by us.
SECTION 3 - ACCURACY, COMPLETENESS AND TIMELINESS OF INFORMATION
We are not responsible if information made available on this site is not accurate, complete or current. The material is provided for general information only and should not be relied upon as the sole basis for making decisions without consulting more accurate or timely sources. Any reliance on the material is at your own risk.
SECTION 4 - MODIFICATIONS TO THE SERVICE AND PRICES
Prices for our products are subject to change without notice.
We reserve the right at any time to modify or discontinue the Service (or any part or content thereof) without notice at any time. We shall not be liable to you or to any third-party for any modification, price change, suspension or discontinuance of the Service.
SECTION 5 - PRODUCTS OR SERVICES
Certain products or services may be available exclusively online through the website. These products or services may have limited quantities and are subject to return or exchange only according to our Return Policy.
We have made every effort to display as accurately as possible the colors and images of our products that appear at the store. We cannot guarantee that your computer monitor's display of any color will be accurate.
We reserve the right to limit the sales of our products or Services to any person, geographic region or jurisdiction on a case-by-case basis. We reserve the right to limit the quantities of any products or services that we offer. All descriptions of products or pricing are subject to change at any time without notice. We reserve the right to discontinue any product at any time. Any offer is void where prohibited.
We do not warrant that the quality of any products, services, information, or other material purchased or obtained by you will meet your expectations, or that any errors in the Service will be corrected.
SECTION 6 - ACCURACY OF BILLING AND ACCOUNT INFORMATION
We reserve the right to refuse any order you place with us. We may, in our sole discretion, limit or cancel quantities purchased per person, per household, or per order. These restrictions may include orders placed by or under the same customer account, credit card, and/or billing/shipping address. If we make a change to or cancel an order, we may attempt to notify you by contacting the email and/or billing address/phone number provided.
You agree to provide current, complete and accurate purchase and account information for all purchases made at our store, and to promptly update your account and other information so we can complete your transactions and contact you as needed.
For more detail, please review our Returns Policy.
SECTION 7 - OPTIONAL TOOLS
We may provide you with access to third-party tools over which we neither monitor nor have any control nor input.
You acknowledge and agree that we provide access to such tools ”as is” and “as available” without any warranties, representations or conditions of any kind and without any endorsement. We shall have no liability whatsoever arising from or relating to your use of optional third-party tools.
Any use by you of optional tools offered through the site is entirely at your own risk and discretion and you should ensure that you are familiar with and approve of the terms on which tools are provided by the relevant third-party provider(s).
We may also, in the future, offer new services and/or features through the website (including, the release of new tools and resources). Such new features and/or services shall also be subject to these Terms of Service.
SECTION 8 - THIRD-PARTY LINKS
Certain content, products and services available via our Service may include materials from third-parties.
Third-party links on this site may direct you to third-party websites that are not affiliated with us. We are not responsible for examining or evaluating the content or accuracy and we do not warrant and will not have any liability or responsibility for any third-party materials or websites, or for any other materials, products, or services of third-parties.
We are not liable for any harm or damages related to the purchase or use of goods, services, resources, content, or any other transactions made in connection with any third-party websites. Please review carefully the third-party's policies and practices and make sure you understand them before you engage in any transaction. Complaints, claims, concerns, or questions regarding third-party products should be directed to the third-party.
SECTION 9 - USER COMMENTS, FEEDBACK AND OTHER SUBMISSIONS
If, at our request, you send certain specific submissions (for example contest entries) or without a request from us you send creative ideas, suggestions, proposals, plans, or other materials, whether online, by email, by postal mail, or otherwise (collectively, 'comments'), you agree that we may, at any time, without restriction, edit, copy, publish, distribute, translate and otherwise use in any medium any comments that you forward to us. We are and shall be under no obligation (1) to maintain any comments in confidence; (2) to pay compensation for any comments; or (3) to respond to any comments.
We may, but have no obligation to, monitor, edit or remove content that we determine in our sole discretion are unlawful, offensive, threatening, libelous, defamatory, pornographic, obscene or otherwise objectionable or violates any party’s intellectual property or these Terms of Service.
You agree that your comments will not violate any right of any third-party, including copyright, trademark, privacy, personality or other personal or proprietary right. You further agree that your comments will not contain libelous or otherwise unlawful, abusive or obscene material, or contain any computer virus or other malware that could in any way affect the operation of the Service or any related website. You may not use a false e‑mail address, pretend to be someone other than yourself, or otherwise mislead us or third-parties as to the origin of any comments. You are solely responsible for any comments you make and their accuracy. We take no responsibility and assume no liability for any comments posted by you or any third-party.
SECTION 10 - PERSONAL INFORMATION
Your submission of personal information through the store is governed by our Privacy Policy.
SECTION 11 - ERRORS, INACCURACIES AND OMISSIONS
Occasionally there may be information on our site or in the Service that contains typographical errors, inaccuracies or omissions that may relate to product descriptions, pricing, promotions, offers, product shipping charges, transit times and availability. We reserve the right to correct any errors, inaccuracies or omissions, and to change or update information or cancel orders if any information in the Service or on any related website is inaccurate at any time without prior notice (including after you have submitted your order).
We undertake no obligation to update, amend or clarify information in the Service or on any related website, including without limitation, pricing information, except as required by law. No specified update or refresh date applied in the Service or on any related website, should be taken to indicate that all information in the Service or on any related website has been modified or updated.
SECTION 12 - PROHIBITED USES
In addition to other prohibitions as set forth in the Terms of Service, you are prohibited from using the site or its content: (a) for any unlawful purpose; (b) to solicit others to perform or participate in any unlawful acts; (c) to violate any international, federal, provincial or state regulations, rules, laws, or local ordinances; (d) to infringe upon or violate our intellectual property rights or the intellectual property rights of others; (e) to harass, abuse, insult, harm, defame, slander, disparage, intimidate, or discriminate based on gender, sexual orientation, religion, ethnicity, race, age, national origin, or disability; (f) to submit false or misleading information; (g) to upload or transmit viruses or any other type of malicious code that will or may be used in any way that will affect the functionality or operation of the Service or of any related website, other websites, or the Internet; (h) to collect or track the personal information of others; (i) to spam, phish, pharm, pretext, spider, crawl, or scrape; (j) for any obscene or immoral purpose; or (k) to interfere with or circumvent the security features of the Service or any related website, other websites, or the Internet. We reserve the right to terminate your use of the Service or any related website for violating any of the prohibited uses.
SECTION 13 - DISCLAIMER OF WARRANTIES; LIMITATION OF LIABILITY
We do not guarantee, represent or warrant that your use of our service will be uninterrupted, timely, secure or error-free.
We do not warrant that the results that may be obtained from the use of the service will be accurate or reliable.
You agree that from time to time we may remove the service for indefinite periods of time or cancel the service at any time, without notice to you.
You expressly agree that your use of, or inability to use, the service is at your sole risk. The service and all products and services delivered to you through the service are (except as expressly stated by us) provided 'as is' and 'as available' for your use, without any representation, warranties or conditions of any kind, either express or implied, including all implied warranties or conditions of merchantability, merchantable quality, fitness for a particular purpose, durability, title, and non-infringement.
In no case shall The Goodfor Company, our directors, officers, employees, affiliates, agents, contractors, interns, suppliers, service providers or licensors be liable for any injury, loss, claim, or any direct, indirect, incidental, punitive, special, or consequential damages of any kind, including, without limitation lost profits, lost revenue, lost savings, loss of data, replacement costs, or any similar damages, whether based in contract, tort (including negligence), strict liability or otherwise, arising from your use of any of the service or any products procured using the service, or for any other claim related in any way to your use of the service or any product, including, but not limited to, any errors or omissions in any content, or any loss or damage of any kind incurred as a result of the use of the service or any content (or product) posted, transmitted, or otherwise made available via the service, even if advised of their possibility. Because some states or jurisdictions do not allow the exclusion or the limitation of liability for consequential or incidental damages, in such states or jurisdictions, our liability shall be limited to the maximum extent permitted by law.
SECTION 14 - INDEMNIFICATION
You agree to indemnify, defend and hold harmless The Goodfor Company and our parent, subsidiaries, affiliates, partners, officers, directors, agents, contractors, licensors, service providers, subcontractors, suppliers, interns and employees, harmless from any claim or demand, including reasonable attorneys’ fees, made by any third-party due to or arising out of your breach of these Terms of Service or the documents they incorporate by reference, or your violation of any law or the rights of a third-party.
SECTION 15 - SEVERABILITY
In the event that any provision of these Terms of Service is determined to be unlawful, void or unenforceable, such provision shall nonetheless be enforceable to the fullest extent permitted by applicable law, and the unenforceable portion shall be deemed to be severed from these Terms of Service, such determination shall not affect the validity and enforceability of any other remaining provisions.
SECTION 16 - TERMINATION
The obligations and liabilities of the parties incurred prior to the termination date shall survive the termination of this agreement for all purposes.
These Terms of Service are effective unless and until terminated by either you or us. You may terminate these Terms of Service at any time by notifying us that you no longer wish to use our Services, or when you cease using our site.
If in our sole judgment you fail, or we suspect that you have failed, to comply with any term or provision of these Terms of Service, we also may terminate this agreement at any time without notice and you will remain liable for all amounts due up to and including the date of termination; and/or accordingly may deny you access to our Services (or any part thereof).
SECTION 17 - ENTIRE AGREEMENT
The failure of us to exercise or enforce any right or provision of these Terms of Service shall not constitute a waiver of such right or provision.
These Terms of Service and any policies or operating rules posted by us on this site or in respect to The Service constitutes the entire agreement and understanding between you and us and govern your use of the Service, superseding any prior or contemporaneous agreements, communications and proposals, whether oral or written, between you and us (including, but not limited to, any prior versions of the Terms of Service).
Any ambiguities in the interpretation of these Terms of Service shall not be construed against the drafting party.
SECTION 18 - GOVERNING LAW
These Terms and any separate agreements whereby we provide you Services shall be governed by and construed in accordance with the laws of the United States.
SECTION 19 - CHANGES TO TERMS OF SERVICE
You can review the most current version of the Terms of Service at any time at this page.
We reserve the right, at our sole discretion, to update, change or replace any part of these Terms of Service by posting updates and changes to our website. It is your responsibility to check our website periodically for changes. Your continued use of or access to our website or the Service following the posting of any changes to these Terms of Service constitutes acceptance of those changes.
SECTION 20 - CONTACT INFORMATION
Questions about the Terms should be sent to us at hello@thegoodforco.com.
SECTION 21 - SMS/TEXT MESSAGE TERMS AND CONDITIONS
A2P 10DLC & Toll-Free Compliance
The GoodFor Company operates text messaging services in full compliance with:
- A2P 10DLC (Application-to-Person 10-Digit Long Code) registration standards
- Toll-free number verification requirements
- TCPA (Telephone Consumer Protection Act)
- CTIA (Cellular Telecommunications Industry Association) Best Practices
- FCC (Federal Communications Commission) regulations
- Carrier-specific messaging requirements
By providing your mobile phone number and opting in to receive text messages, you acknowledge and agree to these SMS Terms and Conditions.
21.1 CONSENT TO RECEIVE TEXT MESSAGES
By providing your mobile phone number and opting in, you expressly consent to receive automated and non-automated SMS and MMS text messages from The GoodFor Company (or sent on our behalf) to the mobile phone number you provided.
Text messages may include but are not limited to:
Transactional Messages:
- Order confirmations and shipping notifications
- Payment receipts and invoice details
- Account-related alerts and updates
Service-Related Messages:
- Appointment confirmations and reminders for water treatment services, plumbing services, water quality testing, consultations, and installations
- Technician arrival notifications and scheduling updates
- Service completion confirmations and follow-up communications
- Maintenance reminders and filter replacement alerts
- Customer support communications and service satisfaction surveys
Marketing Messages (Optional - Requires Separate Opt-In):
- Promotional offers, discounts, and special announcements
- New product launches and service updates
- Educational content about water treatment and home wellness
- Seasonal promotions and exclusive customer benefits
You acknowledge and agree that text messages may be sent using:
- An automatic telephone dialing system (ATDS)
- Automated technology or prerecorded/artificial voice messages
- SMS platforms or similar automated systems (where permitted by law)
21.2 HOW WE COLLECT YOUR CONSENT
We collect your mobile phone number and SMS opt-in consent through the following methods:
- Checking an SMS consent checkbox during checkout or on web forms
- Booking an appointment through our scheduling platform (such as Calendly) and agreeing to receive appointment reminders via text
- Signing up through dedicated SMS subscription forms on our website
- Providing your phone number to our customer service team and verbally agreeing to receive text messages
- Replying to an initial opt-in message or texting a keyword (such as JOIN, START, SUBSCRIBE, or YES) to one of our business phone numbers
- Enrolling in SMS notifications through account settings or preference centers
- Entering contests, sweepstakes, or promotions that include SMS opt-in
Your consent is explicit, documented, and obtained before we send any promotional or marketing text messages. Transactional messages (such as order confirmations or appointment reminders for services you have requested) may be sent based on your existing business relationship with us.
21.2B OPT-IN KEYWORDS AND CONFIRMATION MESSAGE
If you choose to opt in by texting a keyword to one of our business phone numbers, you may text any of the following keywords:
- START
- SUBSCRIBE
- JOIN
- YES
Upon receiving your opt-in keyword, you will immediately receive the following confirmation message:
"The GoodFor Company: You're now subscribed to text messages including service updates, reminders, and promotions. Msg & data rates may apply. Msg frequency varies. Reply HELP for help or STOP to opt out."
This confirmation message:
- Confirms your successful enrollment in our SMS program
- Reminds you of the types of messages you will receive
- Discloses that message and data rates may apply
- Informs you that message frequency varies
- Provides instructions for getting help (reply HELP)
- Provides instructions for opting out (reply STOP)
By texting an opt-in keyword, you acknowledge that you have read and agree to these SMS Terms and Conditions and consent to receive automated text messages from The GoodFor Company.
21.3 CONSENT IS NOT A CONDITION OF PURCHASE
Your consent to receive text messages is entirely optional and is NOT a condition of:
- Purchasing any products from our website or store
- Scheduling appointments for water treatment, plumbing, or other services
- Receiving customer service or technical support
- Accessing your account or using our website features
- Participating in promotions or receiving discounts
You may decline to provide your mobile phone number or opt out of SMS communications at any time without affecting your ability to do business with us through other channels (email, phone calls, in-person, etc.).
21.4 MESSAGE FREQUENCY
Message frequency varies depending on your account activity, service needs, and the SMS programs you have enrolled in:
- Transactional messages (order/appointment related): As needed per transaction or service request
- Service reminders and maintenance alerts: Periodic (e.g., monthly, quarterly, or annually based on your service schedule)
- Marketing messages (if opted in): Typically no more than 4-8 messages per month
We will never send you an excessive number of text messages. The exact number of messages you receive will depend on your interactions with our services and your communication preferences.
21.5 MESSAGE AND DATA RATES
Standard message and data rates may apply to all text messages sent and received, as determined by your mobile carrier. Message and data rates vary by carrier and plan. You are solely responsible for any message and data charges incurred from receiving text messages from The GoodFor Company. Please contact your mobile carrier for details regarding your specific messaging plan and any applicable charges.
21.6 PHONE NUMBERS WE USE
Text messages may be sent from the following verified business phone numbers owned and controlled by The GoodFor Company:
- (833) 488-3489 — Toll-free number (verified and compliant with toll-free SMS messaging requirements)
- (619) 342-3436 — Local Southern California number (registered under A2P 10DLC standards)
- Other 10DLC registered local phone numbers or verified toll-free numbers as added and approved by The GoodFor Company
All phone numbers used for SMS messaging are registered with mobile carriers and comply with applicable federal, state, and carrier-mandated requirements for business text messaging.
21.7 SUPPORTED CARRIERS
Our text messaging service is available on all major U.S. mobile carriers including but not limited to:
- AT&T, Verizon, T-Mobile, Sprint, U.S. Cellular, and most regional carriers
If you change mobile carriers or phone numbers, you must update your contact information with us to continue receiving text messages.
21.8 OPTING OUT OF TEXT MESSAGES
You may opt out of receiving text messages from The GoodFor Company at any time using any of the following methods:
- Reply with any of these keywords to any text message: STOP, END, CANCEL, UNSUBSCRIBE, QUIT, or OPTOUT
- Email us at hello@thegoodforco.com with your opt-out request and the phone number to be removed
- Call us at (833) 488-3489 (toll-free) or (619) 342-3436 (local) and request removal from our SMS messaging list
- Log into your account and update your communication preferences to disable SMS notifications
After you opt out, you will receive one final confirmation message acknowledging your opt-out request. No further promotional or non-transactional text messages will be sent unless you choose to re-opt in.
Important Notes About Opting Out:
- Opting out of SMS does not affect your ability to purchase products or schedule services
- You may still receive critical transactional messages (such as order confirmations for purchases you have already made) for a brief period after opting out
- Opting out of SMS does not affect email communications (unless you separately opt out of emails)
- You may opt back in at any time by following the original opt-in process
21.9 HELP AND CUSTOMER SUPPORT
For assistance with our text messaging service, you may:
- Reply HELP to any text message you receive from us to receive help information
- Email us at hello@thegoodforco.com
- Call us at (833) 488-3489 (toll-free) or (619) 342-3436 (local)
When you reply HELP, you will receive a message with:
- Instructions on how to opt out of text messages
- Contact information for customer support
- A link to these SMS Terms and Conditions
Customer support hours: Monday - Friday, 8:00 AM - 6:00 PM Pacific Time We will respond to your inquiries as promptly as possible during business hours.
21.10 SMS PRIVACY AND DATA PROTECTION
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
Your mobile phone number and SMS opt-in consent status are treated as sensitive personal information and are protected under our Privacy Policy and the following additional safeguards:
No Sale, Rental, or Exchange: We will never sell, rent, lease, or exchange your mobile phone number or SMS opt-in consent data with third parties for their marketing or promotional purposes.
Limited Sharing: Your mobile phone number may only be shared with:
- SMS platform providers and telecommunications carriers who transmit messages on our behalf (solely for the purpose of message delivery)
- Service providers who assist with SMS program management, compliance, and analytics (under strict confidentiality agreements)
- Law enforcement or regulatory agencies when required by law, subpoena, or legal process
No Affiliate or Partner Sharing: SMS opt-in consent is specific to The GoodFor Company and is not transferred, shared, sold, or licensed to:
- Affiliated companies or subsidiaries for their independent use
- Marketing partners or co-branded promotions
- Third-party brands or other businesses
Data Security: We implement appropriate technical and organizational security measures to protect your mobile phone number and SMS data from unauthorized access, use, disclosure, alteration, or destruction.
Data Retention: We retain SMS opt-in records, opt-out requests, and message logs for the period required by law and to demonstrate compliance with telecommunications regulations (typically 4-7 years or as mandated by TCPA and carrier requirements).
21.11 CARRIER LIABILITY AND MESSAGE DELIVERY
Mobile carriers are not liable for delayed or undelivered messages. T-Mobile is not liable for delayed or undelivered messages.
While we make commercially reasonable efforts to ensure timely and accurate message delivery, we cannot guarantee delivery due to factors outside our control, including but not limited to:
- Mobile carrier network issues, outages, congestion, or technical problems
- Your mobile device being powered off, out of service range, or unable to receive messages
- Device memory limitations, messaging app restrictions, or software conflicts
- SMS platform disruptions or telecommunications network failures
- Spam filters or carrier-level message blocking
We are not responsible for:
- Delivery failures, delays, or costs incurred due to carrier-related issues
- Inaccurate or outdated contact information provided by you
- Messages blocked by carrier spam filters or security systems
- Technical issues with your mobile device or messaging application
21.12 COMPLIANCE, RECORDKEEPING, AND AUDITING
We maintain comprehensive records of our SMS messaging practices to demonstrate compliance with:
- TCPA (Telephone Consumer Protection Act) requirements
- FCC (Federal Communications Commission) regulations
- CTIA (Cellular Telecommunications Industry Association) Best Practices and Messaging Principles
- A2P 10DLC registration and campaign verification standards
- Toll-free number verification and carrier audit requirements
- State-specific telecommunications laws and regulations
Records We Maintain:
- Date, time, and method of opt-in consent collection
- Source of consent (web form, Calendly booking, phone call, keyword reply, etc.)
- Opt-out request details including processing timestamps
- Message delivery logs and campaign identifiers
- Compliance audits and carrier verification documentation
Retention Period: Records are retained for the period required by law (typically 4-7 years) and to demonstrate compliance with carrier audit requirements and TCPA litigation preservation standards.
Audit Rights: We reserve the right to request proof of your consent at any time. Mobile carriers and regulatory agencies may audit our SMS practices, and we cooperate fully with such audits.
21.13 MODIFICATIONS TO SMS TERMS
We reserve the right to modify, update, or replace these SMS Terms and Conditions at any time to reflect:
- Changes in federal, state, or local telecommunications regulations
- Updates to carrier requirements or A2P 10DLC standards
- Modifications to our SMS platform providers or technology
- Changes to our business operations, service offerings, or messaging practices
Notice of Material Changes: If we make material changes to how we collect, use, or share your mobile phone number or SMS consent data, we will notify you by:
- Sending a text message to your mobile phone number
- Posting an updated Terms of Service with a new "Last Updated" date
- Sending an email notification (if you have provided an email address)
Your continued participation in our SMS programs after receiving notice of changes constitutes your acceptance of the modified terms. If you do not agree to the changes, you may opt out at any time using the methods described in Section 21.8.
21.14 TERMINATION OF SMS SERVICE
We reserve the right to terminate or suspend our SMS messaging service or your participation in our SMS programs at any time, with or without notice, for any reason including but not limited to:
- Violation of these SMS Terms and Conditions or our general Terms of Service
- Abusive, harassing, or threatening behavior toward our staff or representatives
- Technical, operational, or financial reasons
- Changes to our business model or discontinuation of SMS programs
- Carrier-mandated suspension or termination of our messaging services
- Compliance with legal or regulatory requirements
If we terminate your participation in our SMS programs, we will make commercially reasonable efforts to notify you via text message, email, or other available contact methods when practicable.
You may terminate your participation in our SMS programs at any time by opting out using the methods described in Section 21.8.
21.15 DISCLAIMER AND LIMITATION OF LIABILITY FOR SMS SERVICES
SMS SERVICE PROVIDED "AS IS": Our text messaging service is provided on an "as is" and "as available" basis without warranties of any kind, either express or implied, including but not limited to warranties of merchantability, fitness for a particular purpose, or non-infringement.
We Do Not Guarantee:
- Uninterrupted, timely, secure, or error-free delivery of text messages
- Accuracy or reliability of message content or delivery times
- Compatibility with all mobile devices, carriers, or messaging applications
- Availability of our SMS service at all times or in all geographic locations
LIMITATION OF LIABILITY: To the maximum extent permitted by law, The GoodFor Company and its directors, officers, employees, affiliates, agents, contractors, and service providers shall not be liable for:
- Any direct, indirect, incidental, consequential, special, punitive, or exemplary damages arising from your use of or inability to use our SMS service
- Delayed, failed, or undelivered text messages
- Inaccurate or incomplete message content
- Charges incurred from your mobile carrier
- Technical issues with SMS platforms or telecommunications networks
- Unauthorized access to or use of your mobile phone number
Some jurisdictions do not allow the exclusion or limitation of certain damages, so the above limitations may not apply to you.
21.16 INDEMNIFICATION FOR SMS-RELATED CLAIMS
You agree to indemnify, defend, and hold harmless The GoodFor Company and its parent, subsidiaries, affiliates, partners, officers, directors, employees, agents, contractors, licensors, and service providers from any and all claims, demands, losses, liabilities, damages, costs, and expenses (including reasonable attorneys' fees) arising from or related to:
- Your violation of these SMS Terms and Conditions
- Your violation of any applicable laws or regulations related to text messaging
- Inaccurate or fraudulent information you provided when opting in
- Your use of our SMS service in a manner inconsistent with these Terms
- Claims by third parties related to your mobile phone number or SMS consent
21.17 CONTACT INFORMATION FOR SMS INQUIRIES
For questions, concerns, complaints, or requests related to our SMS text messaging service, please contact us:
The GoodFor Company
Goodfor LLC
2712 Loker Ave W, #1259
Carlsbad, CA 92010
United States
Email: hello@thegoodforco.com
Toll-Free Phone: (833) 488-3489
Local SoCal Phone: (619) 342-3436
Business Hours: Monday - Friday, 8:00 AM - 6:00 PM Pacific Time
We will respond to your inquiries as promptly as possible, typically within 1-2 business days.
For TCPA-related inquiries or opt-out requests, please clearly state "TCPA INQUIRY" or "SMS OPT-OUT REQUEST" in the subject line of your email or when calling.
SECTION 22 - DISPUTE RESOLUTION FOR SMS/TEXT MESSAGE COMMUNICATIONS
22.1 AGREEMENT TO ARBITRATE SMS-RELATED DISPUTES
BY AGREEING TO RECEIVE TEXT MESSAGES FROM THE GOODFOR COMPANY, YOU AGREE THAT ANY DISPUTE, CLAIM, OR CONTROVERSY ARISING OUT OF OR RELATING TO OUR SMS/TEXT MESSAGING SERVICES (INCLUDING BUT NOT LIMITED TO CLAIMS UNDER THE TELEPHONE CONSUMER PROTECTION ACT OR TCPA) SHALL BE RESOLVED THROUGH BINDING INDIVIDUAL ARBITRATION RATHER THAN IN COURT.
This arbitration agreement applies to disputes including but not limited to:
- Claims that you did not consent to receive text messages
- Claims regarding the frequency, timing, or content of text messages
- Allegations of violations of the TCPA, state telemarketing laws, or other telecommunications regulations
- Disputes regarding opt-in or opt-out procedures
- Claims related to message and data charges
- Any other disputes arising from or related to our SMS messaging practices
22.2 ARBITRATION PROCEDURES
Informal Resolution First: Before initiating arbitration, you agree to first contact us at hello@thegoodforco.com to attempt to resolve the dispute informally. We will attempt to resolve your concerns within 30 days of receiving your notice.
Arbitration Rules: If informal resolution is unsuccessful, arbitration shall be administered by the American Arbitration Association (AAA) under its Consumer Arbitration Rules, or by JAMS under its Comprehensive Arbitration Rules and Procedures, as mutually agreed by the parties.
Location: Arbitration shall take place in the county where you reside or in San Diego County, California, at your option.
Costs: Each party shall bear its own costs and attorneys' fees unless the arbitrator awards costs and fees to the prevailing party as permitted by law. For claims under $10,000, we will reimburse your arbitration filing fees.
Arbitrator's Authority: The arbitrator shall have exclusive authority to resolve all disputes, including but not limited to the scope, enforceability, and arbitrability of this agreement. The arbitrator may award any relief that would be available in court, including injunctive relief, declaratory relief, and damages, but only to the individual party seeking relief.
Small Claims Court Option: Notwithstanding the above, you may bring an individual action in small claims court if your claim qualifies and remains in small claims court.
22.3 CLASS ACTION WAIVER
YOU AND THE GOODFOR COMPANY AGREE THAT ANY ARBITRATION OR COURT PROCEEDING SHALL BE CONDUCTED ON AN INDIVIDUAL BASIS ONLY AND NOT AS A CLASS ACTION, CONSOLIDATED ACTION, OR REPRESENTATIVE ACTION.
You agree that:
- You may not bring claims on behalf of any other person or entity
- You may not participate as a plaintiff or class member in any class action, consolidated action, or representative action against us
- You may not seek to represent the interests of any other person or recover damages on behalf of others
- The arbitrator may not consolidate claims of multiple persons or preside over any form of representative or class proceeding
Severability of Class Action Waiver: If any court or arbitrator determines that the class action waiver in this section is void or unenforceable for any reason, or that arbitration can proceed on a class basis, then the arbitration provision in Section 22.2 shall be deemed null and void in its entirety, and the parties shall be deemed to have not agreed to arbitrate disputes. In such case, disputes shall be resolved exclusively in the state or federal courts located in San Diego County, California.
22.4 OPT-OUT OF ARBITRATION AGREEMENT
You may opt out of this arbitration agreement by sending written notice to us within 30 days of first providing your mobile phone number and consenting to receive text messages.
Your opt-out notice must include:
- Your full name
- Your mobile phone number
- A clear statement that you do not wish to resolve SMS-related disputes through arbitration
Send opt-out notice to:
The GoodFor Company
ATTN: SMS Arbitration Opt-Out
2712 Loker Ave W, #1259
Carlsbad, CA 92010
OR email to: hello@thegoodforco.com with subject line "SMS ARBITRATION OPT OUT"
If you opt out of this arbitration agreement:
- You may still receive text messages from us (subject to your consent)
- SMS-related disputes will be resolved in court rather than through arbitration
- The class action waiver in Section 22.3 will not apply to you
- All other terms of our SMS Terms and Conditions remain in effect
22.5 WAIVER OF JURY TRIAL
TO THE EXTENT PERMITTED BY LAW, YOU AND THE GOODFOR COMPANY WAIVE ANY RIGHT TO A JURY TRIAL FOR ANY DISPUTE ARISING OUT OF OR RELATING TO OUR SMS/TEXT MESSAGING SERVICES.
If for any reason a claim proceeds in court rather than in arbitration, both you and The GoodFor Company agree to waive the right to a trial by jury. This waiver applies to all claims, whether based in contract, tort, statute, or any other legal theory.
22.6 GOVERNING LAW FOR SMS DISPUTES
SMS-related disputes shall be governed by the Federal Arbitration Act (9 U.S.C. § 1 et seq.), applicable federal telecommunications law (including but not limited to the TCPA, 47 U.S.C. § 227 et seq.), and the laws of the United States and the State of California, without regard to conflict of law principles.
If any court determines that the Federal Arbitration Act does not apply, the arbitration agreement shall be governed by the laws of the State of California.
22.7 SURVIVAL AND SEVERABILITY
This Section 22 (Dispute Resolution for SMS/Text Message Communications) shall survive:
- Termination of your participation in our SMS programs
- Termination of your business relationship with The GoodFor Company
- Any opt-out from receiving text messages
- Expiration or termination of our general Terms of Service
If any portion of this Section 22 is found to be unenforceable or unlawful for any reason:
- The remainder of this section shall remain in full force and effect
- The unenforceable provision shall be modified to the minimum extent necessary to make it enforceable while preserving the parties' original intent
- If modification is not possible, the unenforceable provision shall be severed from this agreement
22.8 MODIFICATIONS TO DISPUTE RESOLUTION TERMS
We may modify this Section 22 at any time by posting updated Terms of Service on our website with a new "Last Updated" date. Changes to this section will apply to:
- Disputes arising after the effective date of the modification
- Individuals who provide their mobile phone number and consent to SMS after the modification
- Existing SMS subscribers 30 days after notice of the modification is provided
If we make material changes to this Section 22, we will notify you by:
- Sending a text message to your mobile phone number
- Posting a notice on our website
- Sending an email notification (if you have provided an email address)
Your continued participation in our SMS programs after receiving notice of changes constitutes acceptance of the modified dispute resolution terms. If you do not agree to the changes, you may opt out of the modified arbitration agreement within 30 days of receiving notice by following the opt-out procedure in Section 22.4.
22.9 CONTACT FOR DISPUTE RESOLUTION INQUIRIES
For questions about this dispute resolution agreement or to initiate informal dispute resolution, please contact:
The GoodFor Company
ATTN: SMS Dispute Resolution
2712 Loker Ave W, #1259
Carlsbad, CA 92010
Email: hello@thegoodforco.com (Subject: "SMS Dispute Resolution")
Phone: (833) 488-3489
We are committed to resolving disputes fairly and efficiently. Please allow us the opportunity to address your concerns before initiating formal legal proceedings.
